Kopp Design

Count on me

Count on Me is the pandemic campaign I was a part of developing at Winona State University. The goals for this campaign were to create an approachable and humanized messaging system that engages with students and faculty on campus, as well as the greater Winona community. Alongside the Count on Me Logo I also developed a full visual identity with an icon system, and collateral materials like Zoom backgrounds, posters, email signatures, social media templates, stickers and more. This project also grew outside the university and the campaign partnered with several other local organizations, those partners are listed below.

CAMPAIGN IDENTITY  |  SOCIAL MEDIA DESIGN  |  TYPOGRAPHY